Digital / print magazine

The Brief

Creating a new magazine, using two different types of media: print & digital, for Toyota Motorsport GmbH. A traditional print magazine for give-away usage and an iPad application, the latter providing a more interactive experience for the Toyota Team fans and customers.

The Plan

Providing a concept (graphic) design utilizing the basis for both magazines. Starting of with the print edition, designed and produced by nrtwentyone and simultaniously, Sanoma’s digital team would start of with designing and programming the iPad magazine.

Credits

Publisher
Toyota Motorsport GmbH
Production
Spijkerpen Teksten
Editor
Diederik Plug
Concept design
Wilfred Wissink | nrtwentyone
Print magazine Art-Direction & Design
Wilfred Wissink | nrtwentyone
Printer
Bema Graphics nv / sa
Online magazine / application Programming & Design
Sanoma Media Netherlands / Autoweek
Copy
Diederik Plug, Natan Tazelaar
Photography
TMG, Volmeyer Photography

share on